My First Interview: Rejection…

It was my first interview and I was scared, like any other candidates. It was for a content writing internship & I got rejected since I was not fully prepared.

Actually, I was asked to describe something about ‘Lucknowi Biryani’ enough to make him feel hungry.

It was new to me as I’m a foodie I know but I never have had anything with a thought that I need to write about it.

Whenever I’m having something to eat & if it’s tasty, I just dig in. No photographs, no poses; nothing but just me, those foods & a joy on my face.

But, here I’m stuck just cuz I never gave any attention to the fragrances or flavors of those foods. I knew that I was happy but didn’t know how to explain it. So, this was it; end of my interview and I got rejected.

But this rejection made me question myself that- “Exactly how would I explain those experiences?”

I mean, how would I explain what or how I feel eating something? How can I make someone feel hungry just by describing any food item? It was my new challenge; I need to know myself.

So, I decided to have a proper meal & it’s going to be ‘Biryani’. Then all I have to do is note down my experience for every single instance.

But, I got an internship at another company so I forgot.

But here I was…

After three months, in front of  ‘Meghna Restaurant’. It reminded me of my experience of rejection in my job.

I was told that foods here are pretty good so I went inside along with my friends to check myself & to have a new experience.

I think they were right cuz once I went in & we ordered and when it finally came… I knew what he(my interviewer) wanted me to answer cuz this time I thought of giving it a try.

But once I started eating… Again, I turned into MEEEEE…

I mean, I was focussed on eating instead of the idea of explaining what or how I was feeling. I knew I was enjoying it but what exactly I was feeling.

So, I ignored everything else & just focussed on eating cuz that was my priority at that time…

Indian Superfoods: Change the Way You Eat 

A Little Bit More: Digital Marketing vs Traditional Marketing

Hey guys… I’m here, once again.

Last time I shared a basic idea about Digital Marketing. Today, I’ll be sharing some more stuff about it.

But before that, would you wanna time travel with me in the age before digital marketing came into vision???

Yep… I’m talking about the time when Traditional Marketing was in trend.

Let’s talk about that…

What Traditional Marketing actually means???

Long long ago, when we had no idea about Google, Facebook, Instagram, YouTube etc; when we were a kid…

Companies used to market themselves through:

Newspapers,

Magazines,

Radios,

Billboards,

Flyers or

Televisions

We used to know more about those companies or their products through these media…

Yes or No?

This way of marketing was named as TRADITIONAL MARKETING.

Let me make it more clear…

When we were a kid; we used to see those big billboards while riding a bus or a train… Something like this:

or Flyers/Brochures that came along with the newspapers or magazines like:

etc-etc…

We used to know about those products or the services any company is providing through these media…..

Apart from these, there was this Radios & Televisions we were fond of…

All these media were a part of traditional marketing.

So, in a simpler way, I can say-

Traditional marketing was a way to reach people of the era when there were no phones, no laptops, no internet…

Now, I have this weird question in my mind – why do these companies need digital media for marketing when they already had these traditional media???

Why? Why? Why?

Let’s discuss it.

In my previous post, I told you what digital media are… Let me repeat again…

So, examples of digital media are –

Search Engines like – Google, Yahoo, Bing etc.

Social Media like – Facebook, Instagram, Twitter, YouTube etc.

And different websites etc.

Why do we need these digital media for our business??? Let’s compare digital media with traditional media & we’ll know…

Traditional Marketing vs Digital Marketing:

1.) Traditional Marketing is based on Unidirectional communication which means only business can communicate with the customers/audiences i.e. if you are my client & you want something that I can help with then we are interacting one-one. So, basically, if I want you as my client, I need to approach you directly.

While Digital Marketing is based on Bidirectional communication which means business can communicate with customers & customers can ask queries or make suggestions as well. So, in this case, I’ll put an ad regarding my product/services on digital media & if that suit’s customers requirements;they can get hold of us & they can get a detailed information about our company or products or services.

 

 

2.) The medium of communications for Traditional Marketing are: Phone calls, Emails, Text Messages etc

While for Digital Marketing, communication media are: Social Media, Web Search Engines, Mobile Apps along with those traditional media.

 

3.) Through Traditional Marketing, only local audiences can be targeted since the advertising media are: TVs, Radios, Bill-Boards, Flyers, Coupons, Newspaper etc

While through Digital Marketing, broad audiences from all over the world can be targeted (global audiences) since the advertising media are: Facebook, Twitter, Instagram, Snapchat, Google, YouTube etc

 

4.) Measurement of effectiveness( i.e how effective advertisement is to involve customers) & keeping track regarding customers/users, sales or any other changes for Traditional media was impossible.

While for Digital Media, either effectiveness or a simple change is trackable related to sales or involment of audiences.

 

These were the reasons why Digital Marketing came into visions & overwhelmed Traditional Marketing way of advertising. But still, Traditional Marketing is a part of this business world. It has its own influence on the people from all over the world so Traditional Marketing and Digital Marketing get along with each other…

Hope you find it a little understandable. I’m a learner just like you so don’t judge.

They died, we cried, now what???

Wow… This is the scenario of flooded India right now. On the day of independence, lots of people actually got independent of the world, from the people. You know why? Cuz they were invisible to the world. They were living in the shit holes, never complained, calmly spending their lives but hoping that one day everything will be fine but this is what they got from their hopes and beliefs.
Wings of Fire: An Autobiography of Abdul Kalam

You know when something as disastrous as this happens; people like them has to suffer more than me, you and people like us. We have a better place to feel safe, food to keep us alive and lots of different things that they never hoped for. But them? They were living in the tents or something like that on the roadsides with their hopes up but look what happened to them. They got swayed away by the flood, dumped somewhere and you know what the worst part is? They got nothing in this life apart from their lives, they died in vain and still they will be forgotten soon. They will be counted as dead, people will feel sorry towards them and they will be forgotten. The others, who survived somehow, have to be ready for another attack by nature right after this. They might be able to get some help but still, they won’t be protected by anyone. And lots of them will die anyhow soon.

What are we going to do? We’re going to pity them, shed some drops of tears for them and after all this, we’re going to make efforts to help them just to get ourselves in the list of charitable ones. When they were alive, we did nothing to prevent them from the disasters like this. We hid our generosity and did nothing; ignored everything, closed our eyes and did nothing. Now what?

They say – Prevention is better than cure. We never cared about preventing all of these from happening and now we’re going to cure them or at least going to pretend it. I don’t know what’s going to happen to them but I’m curious about us. What are we going to do about ourselves? We’ll feel bad for them, we may shed tears and sympathize with them; then what???

There must be a solution for all of this. We actually need a solution here instead of a way to make ourselves feel better. I wish things could get better and they can get a life with not a false hope but a real support. A better life for them, who died in their next lives and for them, who survived this in their present lifetime.

Is being old not enough???

You know, recently I went to my village on some occasion with my family and saw something heartbreaking. I mean it’s a real story I’m gonna share with you guys…
In one of my neighbor’s family, there was a marriage function of the son with three elder sisters, father, and mother. Everything was managed by those sisters and brothers-in-law. I thought it was cuz they must have wanted to help their parents but it wasn’t. The truth was- their father was once a drunkard. And since he was a drunkard, you can guess the other part of the story.

Actually, when they were children, he used to drink every night and create a scene (you can guess but there was some reason that I’m not gonna discuss with you  ). This made them hate him or disrespect him. They have driven apart from him and started misbehaving.

Since that marriage function was organized by the children, they just neglected him. He got angry over something and his daughters as well as son-in-laws said some harsh words to him. He wasn’t drunk then but one of his daughters said that he is drunk so just ignore him. This made him much angrier. I was watching everything (as we were there too). Everyone tried to calm him down but he screamed at them so they just left.

I wasn’t close to him but I knew him so I felt bad for him so I thought I should try to calm him down. I went into that room and what I realized or what I saw in his eyes made my heart break and filled my eyes with tears. It was regrets and helplessness; he has terror in his eyes which means he was scared of being left alone. He was saying me hurtful things though that he doesn’t need anyone anymore, he can survive on his own but those words didn’t match with his expressions in his eyes. His eyes were telling me that he hates the feeling of being ignored, he knows that he did some terrible mistakes but he wants to make things right now. He was asking for some trust, some respect and one more chance. I was holding my tears in but once I saw him crying…

I was hurt, dunno why but I was hurt cuz he was asking for help but it wasn’t from me; it’s them, his children. I wasn’t able to do anything except to listen and to understand but I don’t know what am I supposed to conclude??? I just don’t want him to leave this world with regrets and sadness. I can just wish that he could get close to them and create some nice memories cuz he’s getting old. I think I am going to have nightmares of that moment when I saw him crying helplessly. His urge to get respect, love and a little bit of attention were desperate. At that moment, even I felt helpless, not able to do anything.

After this experience, I’m confused that just cuz he made mistakes, should his children need to punish him??? Is getting old and having regrets over the past isn’t enough??? I don’t have an answer. 😕😕

Bye guys. Find me some answers.

Things keep changing…

Hello guys,

After a long time. Got stuck with some issues. Well, that’s not important. Ok, so today’s topic is about life being unpredictable. I agree that we can’t assume what’s gonna happen tomorrow or next hour or next moment. But still, we plan things in our life and try to move forward according to our plan. What if our plan gets ruined or it didn’t work out well? We try again and again and again and again. Everyone has their own limits to try again but at some point, it’ll start breaking then what?
Everyone has their moments when they got stuck in the situation like this and they have their own ways to get through this. Some just wait for the right moment while some keep hitting their head with stone; some just give up believing that it’s fate while some try harder to change their fate. That’s how it is for almost everyone. In this journey we all are in; we still can’t figure it out that which of the above path will lead us to our destination and that’s the scariest thing about life that we just don’t know. We don’t know if it’s gonna work out for me like it did for her/him or if I’ll be able to have things I desire for or if I’m supposed to get what I want etc. We just don’t know about anything.

But…since we’ve to survive, we are supposed to get through it. So, we just keep saying ourselves that:

And finally, keep pretending to ourselves that everything’s gonna be alright. But is it going to be fine until we try to fix it? I mean we have to make things right on our own then why are we told to stay calm and keep waiting. I don’t know but I don’t like to keep waiting for the right moment; I prefer to keep trying even if I’m losing. It’s logical; if we’ve to choose between these two then instead of keep waiting, keep trying is better.

This maybe just a logic but I seriously believe that if we just keep moving like this then maybe one day we’ll find a way that can lead us to our dreams or destinations. So, I guess we shouldn’t lose our hopes and just keep fighting for our way cuz life is unpredictable n no one knows when things will turn out in your favor….

Just keep things simple, live your life with a glimmer of hope, keep dreaming and keep trying to get it.

Bye2

What a girl wants???

Sorry!!! I wasn’t able to post; it’s been a long time. Actually, I wasn’t sure about what to post. But then I watched a movie-‘What a girl wants?’.Then it came to my mind to write about it. What do you think; What can a girl want or what must be her desire??? No one can guess about that. They say-“It’s impossible to understand a woman”. Since I’m a girl, I might clear a little bit of confusion.

They say that we live in fantasies but being honest, we just want to live like this. Sometimes even we feel like it’s not real; whatever we’re thinking is not real but still, we want to live like this. We want to be like Cinderella and wish to be loved by a prince charming; we want to be like Rapunzel  and wish to explore our world; we want to be like sleeping beauty and sleep for little longer if we’re dreaming or living in a dream; we just want to be us and want to do anything we want to.

Every girl desires to be on her own; to do things, she always wanted to do; to be loved by everyone, to be treasured by everyone, to be free like a bird but still having someone to rely on when she is lost. She just want to have a hand in her hand to hold when she feels lonely, a hand on her shoulder to make her feel safe when she is scared, a chest along with two arms to hide when she needs to and some special words to make her feel like there are some people behind her, to love her even in her worst, to support her during her fall, to encourage her in every step of her life; not to stop her, not to distrust her but just to be with her. That’s all she want; a little bit of trust, a little bit of respect, a little bit of love and lots of faith.

You see, a girl doesn’t ask for much then why is it so hard for people to give her what she wants??? She is a human as well so I guess she is allowed to be happy just like everyone then why they think she needs someone to make decisions for her or to protect her or to trap her( sorry I meant to control but it’s the same thing so…). I don’t understand, they say- they do things to make us safe cuz they love us but since when protecting someone includes in caging her or not letting her do things she wants to do or taking decisions of her life without her consent or not letting her live on her own. I don’t know if it’s protecting her or killing her on their own. I don’t know much about their thoughts or their views but still, I’m pretty curious what their answer would be.

You includes everyone except you…

19 FEB,2017

In my previous post, I tried to explain the effect of your decision on your own life. And somehow I ended with a conclusion that we should be selfish. But I’m not sure coz we are bound to love people around us and when we love them we put them ahead of us, we care for them more than anything. We can make them smile even when we have tears in our eyes. Have you done something like that cuz it needs lots of courage? Making others smile while you are hurt and broken; it’s a strong choice but it’s right or not, I’m not sure about it.

Loving someone is a big responsibility. People you love will become either your weakness or strength. If it’s your strength then that’s your happy ending but if it’s not then…Ummm…Then it will be like you are fighting for something you love with someone you love. It’s hard to explain; you’ll know when your time will come but for now, since I’m having a situation like this, I know better.

You know, I always wanted to experience life in a different way. Maybe that’s why even though I was aware of reality but I ignored lots of things and pretended that it doesn’t exist, even it does it won’t happen to me. I tried so hard not to feel that fear that I forgot about the fact that you can hide from a situation for a moment but you can’t ignore it forever. In the end, I’m right here facing something I was running away from. I’m hurt but can’t utter a single word cuz it won’t matter if no one cares.

Right now I seriously need a guardian angel to help me out from this situation and to guide me where I want to be, what I want to be. I wish if there is some magic or god then they must help me now before I lose my faith forever. I’m scared…scared to death but can’t say it cuz I need to be strong. That’s what I’ve always done- is strong.

Life is all about you…

You know, I’ve learned this in last few years that- you’re responsible for your life. Everything that happened in past, that’s happening right now and that’s gonna happen is all bcoz of you and your decisions. I know, it’s hard to keep going when everything is so messy & lonely around you but it’s harder to give up. It’s like you are standing at a point from where you’ve to choose one from two different but important most important destinations. You want to have both but you can’t and you’re trying to find a midway path but you can’t. Finally, it’s you; just you and only you.

These are the moments when life-changing decisions are taken and your whole life depends on it; you’ll be responsible for your present and future. Just one step and things will change forever. That’s how life works. Your choice, your decisions might affect people around you but it’ll be temporary. The person who’ll get affected by it most is you. You’ll be the one who’ve to face the consequences most. Your life will be changed and things will be different but if you’re happy then it’s all worth it cuz that’s what matters.

Look, it might seem that I’m being selfish by choosing my happiness instead of thinking about everyone. But in this journey of life, you can’t make everyone happy (you can try your best though but you can’t). I didn’t mean it that way. I mean you can’t make thousands of people around you happy until you are happy. So, somehow to make someone else happy, you need to be happy that’s the only way to make everyone happy.

Sometimes, somewhere…

I wrote these lines. Hope you’ll like it.

Sometimes I just wanna find you somewhere,
Sometimes I just wanna hide in your arms.
Sometimes just wanna lean on your shoulder,
And cry till the moment my tears are gone.

Sometimes I wanna hug you so tight,
Sometimes I wanna have a little fight.
Sometimes just wanna sleep in peace,
Holding your hand for a whole night.

Sometimes I wanna laugh with you so long,
Sometimes I wanna wander with you all along.
Sometimes just wanna play with you like a child,
And wait till my fears n pains are all gone.

I wish I could find you somewhere sometime,
I wish I could tell you everything that’s mine.
I could reveal every truth of my life and,
I wish I could make you stay for a lifetime.

It’s not that simple as I thought…

via Daily Prompt: Simple

I was going through a long discussion with my dad about my future for a long time. But today, I finally talked to him about my dreams and my paths I want to take in my life. I wanted to say lots of things to him but didn’t have guts back then but today we talked and I told him everything I wanted to say. I tried my best to convince him of what I want to do with my life, where I want to be. I thought it’d be easy; I’ll talk to him, he’ll be convinced and he’ll let me do whatever I’d like to do just the way I want. I thought our conversation will end with some words like- ‘Hmm, okay. Go ahead, I’ll be with you’. But it wasn’t like that at all.

I talked to him, he listened pretty well and at the end, he just left without uttering a single word. I am confused cuz he didn’t argue. I thought he’ll refuse for everything I asked for and will just shut me down but he didn’t say a word. That’s scarier you know cuz things never end up like that before. I don’t know if I should take that as a ‘yes’ or ‘no’ cuz he didn’t say anything and left.

I thought it’d be easier but it’s not that simple as I thought.